10 tips on writing the living web
When writing your web copy, who do you think of?
Many people struggle with content for their web site. They have problems visualising the brand message they want their articles to give.
The tricky part can be getting the correct tone and message for the web site content across to a prospective customer.
Web Vs. Print
What most web visitors do is glance at each new page, scan some of the text, and click on the first link that catches their interest or vaguely resembles the thing they’re looking for. – Steve Krug
Your web visitors are hunting for information or products. They make quick decisions without thinking.
Recommended Links
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